Before you spend a single dollar on marketing, get started at this interactive workshop to discover 5 steps to modern marketing. Discover how to focus your plans before you’ve wasted money on “me-too” marketing. Learn which marketing channels and which mix of those channels offer the best potential for increasing your sales. So BYOL (bring your own laptop) or JBAP (just bring a pen) because you’ll create a custom marketing profile and outline of a plan – one that identifies the best marketing mix and communication channels to reach your customers. Stop wasting money; start here and learn how best to say it and sell it!