Joellyn (Joey) Sargent is principal of BrandSprout LLC, an Atlanta-based marketing consulting firm. A passionate advocate of entrepreneurship, Joey has founded 3 companies, was a key executive with two start-ups and has worked for Fortune 500 companies including UPS. Drawing on her global leadership experience in branding, strategy, communications and product management, Joey merges traditional marketing with technology, social media and digital strategies for maximum impact. Joey has presented from Vancouver to Barcelona and has been quoted by Fox Business, Huffington Post, and Social Media Today. She holds an MBA from Embry-Riddle Aeronautical University and is an active volunteer. She blogs about marketing and business at www.Fresh-Sprouts.com.