Emma Loggins is the founder and editor of the popular entertainment site FanBolt.com where she blogs daily on the latest entertainment news, DVD reviews, her opinions on current happenings in the media, screening/filming/casting opportunities, and more. The site currently has over 120,000 registered members and receives an average of 950,000 hits per month. Emma will be sharing some of her story from how she got started to how she keeps her community of readers and contributors engaged and coming back to her site over and over again. She will be also sharing a couple case studies about how the entertainment industry is using blogging and social media to reach out and engage fans as well as bloggers - including how Atlanta Film Studios plans on using social media to attract projects and engage fans.